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No. 59: What
Do You Think Doomed the Taurus?
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What Do You Think Doomed the Taurus?
Background
The New York Times on the Web reported in an April 16, 2003, article that Ford plans to discontinue the Taurus name and model in the mid part of this decade. Some analysts attribute the decision to discontinue the name and model to bad design choices by Ford that made the model unpopular; however, the sales downfall that prompted the decision may have been occasioned by a reputation for poor quality. The latter argument is buttressed by the fact that in the early 1990s the Taurus' Reliability Index Values were within the bottom ten. The Auto on Info April 2003 article entitled "Ford to Dump the Taurus" discusses the arguments further. This mini-survey permits the visitor to express his opinion as to what occasioned the announced demise of the Taurus.
Queries
This Mini-Survey is closed and the response distributions appear below.
Responses as of February 25, 2007
Response density chart of responses to "Query 1. Please use the below scale, from -4 to +4, to rate your assessment as to what likely occasioned the sales downfall and announced demise of the Ford Taurus," for all respondents
-4 -2 0 +2 +4
Entirely poor quality Half poor quality and half poor design Entirely poor design
Response density chart of responses to "Query 1. Please use the below scale, from -4 to +4, to rate your assessment as to what likely occasioned the sales downfall and announced demise of the Ford Taurus," for respondents reporting owning a Ford vehicle
-4 -2 0 +2 +4
Entirely poor quality Half poor quality and half poor design Entirely poor design
Search Engine Directory This table is provided primarily to give the visitor quick access to those search engines that site manager has found to be more consistently useful for information acquisition. For descriptions, strengths, weaknesses, comments, and other names and formats by which the following search engines are known, go to Search Engine Directory Page. Major Search and Metasearch Engines Exalead Yahoo! Ask.com Info.com DMOZ Site manager estimates that the Exalead search engine is presently 30 to 35 times better than Google, but is only 8% as good as Google was prior to the advent of large expenditures on internet advertising by the major automobile manufacturers. Site manager estimates that the Yahoo search engine is presently 15 to 20 times better than Google, but is only 7% as good as Google was prior to the advent of large expenditures on internet advertising by the major automobile manufacturers. Site manager estimates that the Ask search engine is presently 5 to 10 times better than Google, but is only 6% as good as Google was prior to the advent of large expenditures on internet advertising by the major automobile manufacturers. Info is a metasearch engine that scans 14 search engines for results. Metasearch engines are modestly successful in weeding out the junk within the first 10 entries of a search results page, but is, of course, of no help in inserting what is missing. DMOZ is the product of thousands of volunteers who select out the better sites that the web has to offer; consequently, there is an assurance of greater quality than the mean of what a search engine offers within the first 10 results of a phrase search. At Google, a web page of a dominant information provider may not appear in the first 1,000 entries, maybe the first 10,000 entries, of an applicable phrase search, at least since the advent of significant internet advertising. The Ixquick Metasearch Engine
